Overview

Client: EastCoast Bicycles

Focus: Concept, Creative Direction, Design, Illustrations

AWARDS
• 2021 60th Annual Richmond Show DystopiAD Cannon ball Award recipient

PROJECT BRIEF
Brand system for custom bicycle shop in Norfolk, Virginia, centered around educating the surrounding biker community on with local trails and bike care connecting the HAmpton Roads area. 

CLIENT
East Coast Bicycles offers a variety of bike brands and builds to assist and offer suggestions to customers offering certified professional grade equipment, and knowlege. Professional trainer, offering quality materials and advice to get the customer cycling like a professional cyclist getting down to the science of a good cyclist.

CONCEPT
Use lines expressing the connection of cities in an illustration of bike hubs and biking sites. 

SPEC
Two Color Logo
Stationary System
Event Poster - 18x24
Event Tag - 5.5 x 4.25
Website